Description
Course Duration and Schedule
- Total Duration: 1 months
- Start Date: Courses are ongoing—enroll now
- Days: 2 days a week (Mon-wed).
- Session Length: 1.5 hours per session.
- Total Sessions: 8 sessions (12 hours).
- Institute Timings: : 5:30 PM to 7:00 PM—choose a 1.5-hour session that fits your convenience.
- Language of Teaching: English, HIndi
- Mode - Online
Dive into the world of Google Ads with this comprehensive course designed to take you from a beginner to an expert in creating, managing, and optimizing ads. Whether you’re a marketer, business owner, or aspiring PPC professional, this course covers all aspects of Google Ads, including fundamentals and advanced campaign types.
You’ll start with the basics, understanding the Google Ads platform, the different campaign types, and how to set clear goals. Progressively, we’ll move to advanced concepts like Max Performance Campaigns, Shopping Campaigns, and Demand Generation Campaigns, which help you achieve superior results across various advertising objectives.
The course features:
- Search Ads Campaigns: Learn to target intent-driven audiences using keyword segmentation, bidding strategies, and ad copy optimization.
- Display Campaigns: Harness the power of visuals to increase brand visibility and engagement.
- YouTube Video Campaigns: Create impactful video ads to boost awareness and conversions, leveraging audience targeting and sequencing.
- App Campaigns: Discover strategies to promote mobile apps effectively and drive downloads.
- Performance Analysis: Decode campaign performance metrics, track KPIs like ROI and ROAS, and implement changes for continual improvement.
This course combines theory with practical exercises, case studies, and real-life examples to ensure students gain hands-on experience. By the end, you'll have a deep understanding of Google Ads and the confidence to create result-driven campaigns for any business or client.
Join this course to master Google Ads and transform your advertising game!
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